ABOUT REALTY REMOTELY
Realty Remotely offers marketing and workflow tools for professionals in the real estate industry. Realtors, mortgage brokers, and title companies can all benefit from the SaaS tools we provide.
We offer Homeowner Reminders to help keep agents and their companies top-of-mind with past clients, generating referrals and repeat business.
We offer Property Concierge to help Realtors, property managers, and real estate investors manage tasks and projects involved in getting a property ready to go on the market, including task assignments and communications with your vendors and subcontractors.
We offer Transaction Checklists to help manage all of the tasks related to the sale of a property.
And, we offer Realtor Promoter and Listing Promoter marketing services to help Realtors build their brand, website, and market themselves and their listings online.
Company History
Act I: Michael Cottam solves a real estate problem with technology
A few years ago, Michael Cottam decided to sell his resort-area home. He found that MLS and the big national real estate agencies did poor quality online brochures for houses, using mostly small photos, the occasional video, and very few virtual tours.
Michael’s company Visual Itineraries builds online brochures for hotels, complete with high-resolution photos, virtual tours, maps, Google Street Views, video, etc. — all mobile-friendly, with super-fast page load times, and – behind the curtain – all the underpinnings like schema markup so that Google can really understand what the page is about. Michael’s extensive experience working on the Portland MLS, and doing SEO and online marketing for real estate sites, made him realize that much of what he’d built for his travel website was precisely what was needed for marketing houses for sale.
He repurposed the content management software from his travel site to make a standalone website for his house for sale. He did a little online marketing and SEO, and his real estate agent quickly sold the property for 46% more than Michael paid for it three years prior. Along the way, he identified the logistics problems every realtor has in trying to get a client’s house ready for the MLS and developed a workflow to manage those tricky details. Hmmm. Michael thought this might be a nice idea for a new company… and promptly filed the idea away.
Act II: Enter Kevin Schrandt, marketing guru, to complement the technology with focused creativity
Kevin specializes in developing innovative marketing and branding solutions for small and medium-sized businesses. A mutual business associate thought that Kevin’s marketing chops were what Michael’s software/workflow idea needed to become a real business, and so introduced them. Kevin could see the potential in Michael’s idea, and he knew how to complement the workflow process of Property Concierge with a tailored approach to the marketing tasks real estate agents must do to sell more properties, faster. A bond was formed, a plan came together. Read Kevin’s bio.
Act III: Preparation meets opportunity – to make YOU more successful
As Kevin notes:
We’re not licensed real estate agents, but between us, Michael and I have bought and sold many a property. We’ve experienced the good, the bad, and the ugly in transactions, including less-than-ideal representation by ill-prepared real estate agents.
Frankly, we know what you struggle with… and we know how to get you through those struggles.
Professionally, together we have 50+ years of sales, marketing, software development, and online services management experience. Michael operates an advanced SEO firm, and I run a digital marketing agency. The services Realty Remotely offers will handle most of your property listing tasks, and we’re linked into an extensive network of professionals we can tap for special needs.
Our mission is to make it easy for you to apply preparedness to your opportunities.
- Property Concierge manages all the tasks that must come together for a great listing, while keeping everyone on the same page
- Listing Promoter helps you reach the right buyers at the right moment
- And Realtor Promoter can polish and position your brand so it attracts and satisfies clients
All together, Realty Remotely services will get you through real estate business challenges and give you more time to focus on income-producing activities – such as building relationships with your clients. And isn’t that what it’s really all about?